A decade before Scopely's awe-inspiring $4.9 billion acquisition in 2023, I was one of its pioneering forces that built the foundation for what it was to become. As the company navigated its nascent stages, my creative direction shaped its entire visual narrative. From its embryonic days of identity-seeking to its triumphant ascent in mobile gaming, every pixelated masterpiece—from websites to apps—was meticulously crafted under my watchful eye
Mobile Games - Branding
Today, the name Scopely is at the top of the mobile gaming stratosphere and it would be difficult to discuss the industry without mentioning their impact. However, when we first started releasing games, nothing was certain and branding was a major question mark for the company. I'm proud to have created the original Scopely and With Buddies branding that carried the company through it's initial phases of success.
Dice with Buddies - User Interface
Scopely's flagship game, Dice with Buddies, was the first mobile game I had ever worked on. I was responsible for several iterations of interface design and UX testing.
Jewels with Buddies - User Interface
Scopely's second foray into the mobile gaming world was the company's first ever completely original title built in house. At this time I was still the only designer on the team and was in charge of every aspect of the interface.
Bubble Galaxy - User Interface
Bubble Galaxy was the third game released by Scopely and the second to be developed completely in-house. At this time, we had hired a game interaction specialist, an additional designer and a full time character artist, all of whom I was responsible for managing.